"My role is one of art coach. I give artists technical information when needed while asking lots of questions to make them think. The relationship evolves over time. I take them seriously, validate them for who they are, and stress the personal connection between them and their artwork.

Making art is a physical, emotional, psychological, and spiritual experience, both in the arranging of things and viewing them afterwards. There’s always a powerful story present, even when there are no recognizable elements."

-- Steve Aimone

At this time, we are not accepting new clients.

Please check back in the Spring season.

Art Coaching and Critique Services
(Available for all fine art and fine craft media)

Steve Aimone – artist, instructor, and author of an acclaimed new book on design - has been furnishing artists with highly personalized coaching and critique for more than a decade. Many of his students have grown in a way that has allowed them to gain recognition through museum and gallery exhibitions, juried shows, and increased sales, while deriving greater personal satisfaction from their work. Now, you can work with him to strengthen your compositions, discover new and expanded possibilities for your work, and gain confidence and self awareness as an artist. Receive highly specific analyses of your work, complete with notes about what makes your designs work as well as suggestions for building on these strengths.

Choose his expanded service option and take part in an hour-long, one-on-one telephone conference. Take advantage of these most valuable services – to help you realize your full potential - through the internet or mail.

What others say about working with Aimone:

"Steve Aimone offers the serious artist a way to push oneself past what is comfortable into newer depths of his or her abilities. He does not demonstrate methods, but rather acts as a guide for the artist in finding his own interpretations through structured challenges."
-- Sandra D. Lloyd, Artist and Past President, Florida Watercolor Society

"Aimone is so masterful at energizing people that they’re totally self-motivated, having overcome many of their fears about the process of painting or making art."
-- Kate Maxwell, Arts Writer and Reviewer

"Steve is exceptionally articulate in explaining formal (design) issues. He is extremely enthusiastic and generous, working with (an artist) until he or she understands the problem at hand. His dedication to helping artists is admirable."
-- Susan Shatter, Artist and Art Professor, New York

"Steve doesn’t teach “how to”... he teaches “what if."
-- Charlene Thomas, Longwood, Florida